This unique survey examines many key aspects of the business relationship that form fleet customers' satisfaction with their vehicle suppliers - from initial order and delivery through to aftersales service and repeat business. It focuses on those vital issues that have a direct impact on fleet managers' decision on which franchises and dealers to do business with - and which not.

Why you need this research Sewells' Fleet Operator Attitude Survey is primary research comparing performance of the UK's leading fleet suppliers at the same time - something that in-house research rarely supplies.

The survey provides manufacturers with an invaluable insight into the standard of performance fleet owners expect of them - and just how well their sales, marketing and support programmes live up to fleet buyers' requirements.

The study will help vehicle manufacturers to:

• better understand fleet operators' vehicle requirements, and needs of the marketplace

• fully appreciate fleet operators' priorities and develop effective strategies to increase customer satisfaction and market share

• develop solutions to problem areas highlighted by the survey

• monitor the quality of their relationship with the fleet sector on a year-on-year basis

To buy this report or for more information please call 01733 468254.